When Ronnie G. Eith moved from Long Island to Miami in 2012, he wasn't planning to build a television network. But seven years later, that's exactly what happened. In 2019, he founded BOOST TV, a streaming platform that's now available on Roku and Amazon Fire, delivering original programming to thousands of daily viewers who've discovered Miami's only locally-based streaming television network.
What started as one person's desire to share his adopted city with the world has grown into something bigger. BOOST TV has secured content distribution deals with major platforms including NBC, Amazon Prime Video, TUBI, and Apple TV. The network's programming spans reality shows to documentary-style content, with a particular focus on wellness, technology, and what Eith describes as "positive living."
The company recently closed its first seed funding round with Blue Ocean Capital, led by investor Kenny Lam. The deal values BOOST TV at $5 million and signals a significant expansion phase. But it's what the company is building next that could change how independent creators access mainstream streaming platforms.
AI-Powered Self-Publishing for the Streaming Era
BOOST TV is developing an AI-driven content upload system designed to let small production companies and independent creators publish directly to Apple TV, Roku, Amazon, and Google TV. The streaming content platform aims to compress what traditionally takes weeks or months of negotiations and technical hurdles into a matter of minutes.
The distinction here matters: creators maintain control over both monetization and distribution. In an industry where platforms typically dictate terms, BOOST TV's model lets producers decide how their content reaches audiences and how they profit from it.
An Unlikely Path to Media
Ronnie's background doesn't follow the typical media executive trajectory. He grew up in Franklin Square, New York, and played football at Chaminade High School, where he intercepted four passes in a playoff game that led to his team's first NY Catholic League championship in a decade. He continued playing at Saint Johns University's Division I-AA program before injuries redirected his career path.
His transition included a long career in mortgage banking and real estate. He was an executive for several major US banks in NYC before shifting to Miami. That business experience, combined with early interests in filmmaking and video production that emerged during high school, eventually converged into his media and entertainment ventures.
Now, as BOOST TV prepares for what it projects will be substantial growth over the next 12 months, Eith is focused on what he calls "empowering underrepresented voices" in media production. The company operates on a philosophy that blends entertainment with lifestyle content, creating what Ronnie describes as a hub for meaningful conversations.
For Miami's community of high-performing professionals—the early risers who hit the gym before work and network over client meetings—BOOST TV represents something they haven't had before: a locally-rooted streaming television network that reflects their city's energy. With Blue Ocean Capital's backing and new technology in development, the platform is positioning itself as more than just another streaming service. It's building infrastructure for the next generation of independent content creators who want access to major platforms without giving up control.
